For a long time, the open house in Omaha or Council Bluffs has been a standard marketing tool for home sellers in Council Bluffs or Omaha (though its effectiveness has been questioned for quite a while too). But today, in the age of COVID, open houses in Council Bluffs or Omaha, even if they don’t present an outright health risk, just don’t make much sense anymore. Still, there are many other effective things you can do to market your property in Omaha or Council Bluffs. So let’s take a look at ways to market your property in Council Bluffs or Omaha without holding an open house.
Top-Notch Listing Photos
Whether you’re holding an open house in Omaha or Council Bluffs or not, plenty of top-notch listing photos are still one of the top tools for effective marketing. It’s just that when you’re not holding an open house in Council Bluffs or Omaha to market your property, they become even more important.
“Photos can make or break your house’s online listing and its social media presence. If you aren’t comfortable with your photography skills, your best bet might be to hire a professional photographer – preferably someone who has experience taking pictures of properties in Omaha or Council Bluffs for sale.”
But if you do decide to take your own listing photos, here’s a few things to pay particular attention to:
- The photography equipment (at a minimum, a quality camera and a tripod for clear, focused images)
- The lighting (natural being best)
- Getting plenty of quality photos
- Using a wide-angle lens often
- Getting the composition right
MLS and Online Listing Sites
Another tactic that grows in importance when you’re not holding an open house in Omaha or Council Bluffs is making use of the MLS and other online listing venues.
The Multiple Listing Service (really, a multiple listing service), or MLS, is “a network that gives brokers and real estate agents access to information about houses for sale in a particular area. There are hundreds of MLS networks across the U.S., and the information found on them is different and much more comprehensive than the information available on many other websites.” Your local real estate agent in Council Bluffs and Omaha will typically have access to these services and can list your property in Omaha or Council Bluffs.
And there are also many other online listing venues that can expand your marketing reach, some of the bigger ones being Zillow and Trulia. To find out how to best use these tools, contact Chris and her team at Homes By Chris Harter your local real estate agent in Omaha and Council Bluffs at 402-378-9462 or www.homesbychrisharter.com.
Although they’ve been around for a while, virtual tours have really taken off since the advent of COVID. And for one simple reason, they work. In fact, when holding an open house in Council Bluffs or Omaha is out of the question, virtual tours become essential.
“A virtual or video tour of your home can help homebuyers in Council Bluffs or Omaha feel like they are inside the property without them having to leave the comfort of their couches. You can go about creating a video tour on your own, by walking through the house in Council Bluffs or Omaha slowly, narrating what’s in each room. A virtual tour can be simply a slideshow of photos of the home. In others, it’s more of a 3D simulation that lets homebuyers in Omaha or Council Bluffs feel as though they are actually inside of the house.”
You can create a virtual tour on your own if you have the equipment and some experience. Your best bet, though, is to find a local real estate agent in Omaha and Council Bluffs who has experience creating and deploying virtual tours.
The Power of Social Media
The power and reach of social media are huge, and this is something you absolutely must leverage in trying to sell your house fast in Omaha or Council Bluffs. Here’s what the pros recommend when it comes to marketing without holding an open house in Council Bluffs or Omaha . . .
“Social media can be an effective and free marketing tool when you are trying to sell your home fast in Council Bluffs or Omaha. You have a few options when it comes to promoting your property in Council Bluffs or Omaha on social media. You can make a post about your home, including photos, and share it on your personal profile, on either Facebook or Instagram.”
Probably a better option is to hire a social media savvy local realtor in Council Bluffs and Omaha. Your professional realtor in Omaha and Council Bluffs can help you create a page and then use it to your best advantage. To discover more about this, contact Chris Harter and her team at 402-378-9462 or visit www.homesbychrisharter.com.
While online marketing may be number one, the old ways still work and they shouldn’t be neglected. And one of these is yard signs – the old stand-by for-sale sign in the front yard.
Even better is to combine this traditional tool with today’s online marketing. You could, for example, direct people to your Omaha or Council Bluffs property’s social media page described above with the sign. One way to do this is by creating a code and placing it on the sign so that people can scan it and be then go directly to the social media page.
A Good Real Estate Agent in Omaha and Council Bluffs
As we’ve intimated throughout, having a good local real estate agent in Omaha and Council Bluffs will be one of the most important things you can do when marketing your Council Bluffs and Omaha property without holding an open house. And that means you’ll need to do your research because not every local real estate agent in Council Bluffs and Omaha will have the requisite experience and expertise.
So be sure to get references and recommendations from friends and family. Check out good real estate agents in Omaha and Council Bluffs websites online reviews. And then interview prospective local real estate agents in Council Bluffs and Omaha, being sure to ask them about their local experience, sales track record, listing-price-to-sale-price ratios, and so on.
You can, of course, simplify and shorten this process by going directly to a trusted agency with experienced and professional real estate agents in Omaha and Council Bluffs. So if you’re ready to get started selling your Omaha and Council Bluffs property fast without holding an open house, reach out to Chris and her team at Homes By Chris Harter today at 402-378-9462 or www.homesbychrisharter.com.